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Top Marketing Books

1. Marketing Your Services: A Step by Step Guide For Small Businesses and Professionals by Anthony Petman.......One Reviewer:  "Marketing Your Services" this has to be the best. The reason is that Putman gives the most comprehensive, in-depth and holistic view of marketing I've ever seen in print. He looks at marketing your services not as a chore you need to get through but as a fun and challenging activity to improve the success of your business. Everything is covered here, from finding your niche to taking care of clients. The style is fun and informal and includes many stories and real life examples. This is a "must have" book if you want to attract new clients.

2. Marketing Your Services for People Who Hate to Sell by Rick Crandall.... Rick Crandall debunks marketing myths in this revolutionary new book, and shows businesspeople in all fields how to build relationships with customers to achieve success. This practical, easy-to-use guide offers hundreds of practical tips that will make an expert salesperson out of even the most reluctant marketer.

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   • Top Sales Books and Tapes